Our vision is a world where positivity is worn, shared, and lived every day. We strive to build a global community of empowered women who radiate confidence, kindness, and courage—because when we lift ourselves, we lift each other. 

 At Accentuate the Positive, our mission is to spread meaningful, powerful, and positive messages—one item at a time. Through fun, fashionable designs, we aim to inspire women of all ages to wear positivity, share encouragement, and spark self-belief in others. We believe in the power of uplifting words to remind every woman that with big dreams, hard work, and self-confidence, anything is possible.

Hi everyone, first and foremost thank you for even visiting our site!  My name is Melissa, and this adventure is something I have been growing in my head, and nervously wanting to try ever since I had our 3 daughters.  My dream growing up was always to have kids.  Little did I know how truly hard it is to raise good little humans.  That goal of raising strong, confident, kind beings is a huge feat and a bit overwhelming to someone who lacks self confidence herself.  Now throw in the fact that all our little humans were girls and well, let the "fun", okay let's be honest the challenge begin.  The world today is unfortunately not sunshine and rainbows all the time, it can be difficult, make you question yourself and well, it's a bit scary sometimes.  I know I felt that way millions of times, still do.  I want our girls to grow up to be happy, strong, confident, kind, and understanding, but to have fun in this crazy thing we call life.  I want all girls to feel this way.  Everyone in this world should do their part to make it a better place, this, I hope, will be mine.